Our client is a leading Insurance firm looking to leveraging data-driven insights to enhance their marketing strategies and drive revenue growth.
They are currently seeking a Senior Data Scientist to join their Singapore Analytics team. The ideal candidate will have extensive experience working on Marketing use cases and a proven track record of developing data science models to increase revenue and improve productivity.
Responsibilities:
- Lead the development of advanced data science models and algorithms to optimize marketing strategies, improve customer acquisition, retention, and lifetime value.
- Collaborate closely with cross-functional teams including Marketing, Product Management, and Engineering to understand business requirements and translate them into actionable data science solutions.
- Conduct thorough data analysis to identify trends, patterns, and insights that drive marketing performance improvements.
- Utilize machine learning techniques, predictive modeling, and statistical analysis to segment customers, personalize marketing campaigns, and forecast sales.
- Design and conduct A/B tests and other experiments to evaluate the effectiveness of marketing initiatives and recommend optimizations.
- Stay current with industry trends, emerging technologies, and best practices in marketing analytics and data science.
We thank you for your interest in this position and regret that only shortlisted candidates will be notified.
Argyll Scott Singapore Pte Ltd
EA License No. 16S8105
Shreeya Bhan
EA Reg No: R1983436
Argyll Scott Asia is acting as an Employment Agency in relation to this vacancy.
