MNC company
APAC exposure
Attractive Package
Our client is a MNC company and seeking for a Senior Brand Manager to drive brand strategies and marketing propose to build their brand awareness
Job Description:
- Work closely and report to Director, provide and manage the brand strategies and marketing propose in APAC
- Lead the brand to drive awareness and build up connection
- Deal with stakeholder across APAC, vendors and key stakeholders in global office
- Act as a leader to safeguard the brand essence across functions
- Monitor annual marketing planning process in APAC and provide global brand strategy and programmes
- Turns brand strategy to brand plan to capture the target clients' attention
- Work with marketing team to the planned regional initiatives - budget spends
- Manage market trends and translate information to multiple digital/social platforms
- Work with CX team to help all brand related research in APAC
- Review and analysis the performance in APAC
- Lead the project briefs and vendor selection process
You need to be:
- Strong capability to change company business strategy and customer's insight into marketing plan and strategy
- Monitor the project cycle, especially content and influencer marketing
- Experience of the Insurance market, trends and development space is desirable
- Able to work in a diverse environment with good interpersonal, communication and negotiation skills
- Experience managing agency partners, agency background is an advantage
- Excellent written and spoken English
Argyll Scott Asia is acting as an Employment Agency in relation to this vacancy.
