About Client: Our client is a leading FMCG MNC dedicated to delivering high-quality consumer goods globally. Their commitment to innovation, quality, and sustainability has positioned them as an industry leader. They are seeking a dynamic and strategic Senior Trade Marketing Manager to join our team and drive revenue management strategies for sustained top-line growth and margin expansion.
Key Responsibilities:
As a Senior Revenue Management Manager, you will be responsible for developing and executing net revenue management strategies, leading pack pricing initiatives, managing rebates and commissions, and formulating a mix strategy to achieve revenue targets. The ideal candidate will have a deep understanding of trade marketing and revenue management in the FMCG industry, along with the ability to build and enhance Revenue Management capabilities within the organization.
Net Revenue Management:
- Develop and implement effective net revenue management strategies to optimize pricing and promotional activities.
- Analyze market trends, competitor pricing, and consumer behavior to identify opportunities for revenue growth.
Pack Pricing Leadership:
- Lead the pack pricing strategy, ensuring alignment with market dynamics, product positioning, and profitability goals.
- Collaborate with cross-functional teams to execute pricing initiatives that maximize revenue and market share.
Rebates and Commissions Management:
- Design and manage rebate and commission structures to incentivize channel partners and drive desired business outcomes.
- Analyze the effectiveness of rebate programs and make data-driven recommendations for improvements.
Mix Strategy Development:
- Develop and implement a mix strategy to optimize product portfolio and achieve revenue targets.
- Collaborate with Sales, Marketing, and Finance teams to ensure alignment with business objectives.
Revenue Target Achievement:
- Work closely with Sales and Marketing teams to set and achieve revenue targets, ensuring sustained top-line growth.
- Monitor key performance indicators (KPIs) and implement corrective actions as needed.
Margin Expansion:
- Identify opportunities for margin expansion through strategic pricing and cost optimization initiatives.
- Collaborate with cross-functional teams to implement margin enhancement strategies.
Capability Building:
- Build and enhance Revenue Management capabilities within the organization through training and development programs.
- Stay abreast of industry trends and best practices in revenue management.
Qualifications:
- Master's degree in Business, Marketing, Finance or a related field.
- 10+ years of experience in Revenue Management / Commercial, Finance and/or Consulting in the FMCG space with 5+ years direct experience in Revenue Management would be an advantage
- Proven track record of developing and implementing successful revenue management strategies.
- Strong commercial and analytical ability required to manage both the operational and strategic agenda and interrogate complex data with ease, including strong analytical and excel skills.
- Strong analytical skills and proficiency in data-driven decision-making.
- Excellent leadership, communication and collaboration skills.
- Ability to thrive in a fast-paced, dynamic environment.
Argyll Scott Asia is acting as an Employment Agency in relation to this vacancy.
