Argyll Scott is currently seeking an experienced and dynamic Experience Marketing Specialist for a global company to work in a regional capacity. The successful candidate will be responsible for developing a comprehensive understanding of our brand and product target audiences, and will be instrumental in ensuring that new products and services are designed to solve real consumer problems.
* Collaborate closely with the Experience Marketing Manager and cross-functional stakeholders on category projects to develop a thorough comprehension of our Target Audiences, which will inform product and messaging development.
* Work closely with the Experience Marketing Manager and Insight team to gain insight into consumer journey and shopper behavior, with the aim of creating assets that cater to specific consumer needs.
* Manage the development of marketing materials , from creating the brief to delivering the final product.
* Oversee the Commercial Launch process for selected projects, ensuring that high-quality launch materials are available for markets on-time and in full.
* Lead the development of launch materials for selected projects with the BA Content team, from creating the brief to delivering the final product.
* Document all relevant product and content information in the Business Area Content Library.
* Manage content uploads to the Marketing Asset Gallery (MAG) system.
* Ensure that local executions align with the brand guidelines, and that countries utilize content effectively.
* Represent the BA Marketing team in discussions regarding new product development.
* Work closely with local market teams to ensure that content is being developed to meet local requirements.
Qualifications:
* Exhibits a passion for the consumer and a commitment to delivering exceptional experiences.
* Possesses flexibility and agility, which are crucial due to the numerous concurrent projects.
* Establishes trust, fosters positive working relationships, and communicates effectively with colleagues and across functions.
* Is a quick learner, able to adapt rapidly to unfamiliar circumstances.
* Is data-driven, with robust analytical skills that underpin decision-making.
* Holds a university degree in Marketing or a related field.
* Has over three years of professional experience in consumer-driven companies in product, marketing, or business development roles, with demonstrated achievements.
* Is fluent in English, both oral and written.
If you are interested please apply or email with CV + Portfolio : schukhom@argyllscott.co.th
Argyll Scott Asia is acting as an Employment Business in relation to this vacancy.
