Job Description:
We're in search of a skilled Digital Content Strategist to take the reins of our content development efforts and assist us in enhancing our online visibility. The perfect candidate should possess industry experience and a robust comprehension of the fintech/payment service landscape.
Responsibilities:
- Devise and execute a comprehensive content strategy that aligns seamlessly with company objectives and the brand's tone.
- Work in tandem with marketing, design, and product groups to craft captivating and enlightening content across all platforms.
- Scrutinize metrics gauging content performance and utilize data-driven insights to enhance both our content and strategic approach.
- Remain up-to-date with industry trends and customer requirements to ensure the pertinence and efficacy of our content.
- Supervise and manage the entire content lifecycle.
Requirements:
- A minimum of three years of hands-on experience in content strategy, particularly within the fintech/payment services sector.
- Exceptional oral and written communication skills in the English language.
- Demonstrated expertise in crafting successful content strategies and executing corresponding plans.
- Profound comprehension of content metrics and the analysis of performance.
- Proficiency in using content management systems and pertinent content creation tools.
- Proficient collaboration skills across diverse teams.
- A bachelor's degree in marketing, communication, journalism, or a related field is a beneficial addition.
Preferred Qualifications:
- Familiarity with SEO and web traffic metrics.
- Prior involvement in managing social media.
- Comprehension of the regulatory framework within the fintech/payments domain.
Argyll Scott Asia is acting as an Employment Agency in relation to this vacancy.
